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NEWS | Shop Small This Nov. 25!

NSBA is proud to be a supporter of 2023 Small Business Saturday, Nov. 25 the day following Black Friday.


With just a few weeks until the Thanksgiving holiday, NSBA is urging small-business owners and their customers to participate in the annual Small Business Saturday on Nov. 25, 2023. Building on “Black Friday,” where most retailers do a significant amount of business, Small Business Saturday is an annual campaign to urge consumers to dedicate a portion of holiday shopping to local, independently-owned small businesses.


Small businesses like yours are integral to our community, and we’re proud to join American Express to help you promote your business, connect with your regular customers, and reach new ones on Small Business Saturday – and throughout the holiday shopping season.


You can download a variety of resources, from storefront signage to ready-to-use social posts, designed to help your business prepare for the big day and continue to reach customers throughout the season.



Together, let’s encourage your neighbors to Shop Small on Nov. 25 – and all year long!







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